In order to sell research abilities to
pharmaceutical companies our client
needed a capability brochure that
reflected their expertise.

Our solution was to speak with our design

and images as much as with words. To

capture the attention of the target market,

we did our own research and acquired highly

technical microscopic photos of subject

matter related to the client’s field of

expertise and then made them an integral

part of the design. This was further

emphasized with a custom graphic we

created of a stylized caducei/DNA chain.

To see companion trade
show booth click here.

Manufacturer of automotive
components needs high-end
brochure with long shelf life.

To have an edge in the automotive arena,

this client needed to upgrade its capability

brochure. The dilemma was that the budget

to create it would stretch over several years

and the piece needed to be put in use for

five years. To date the piece as little as possible,

we art directed moody photography using a

timeless vehicle. Copy was efficient and

written to have a long shelf life. After six

years, the piece is still in use.

©Allie Design Group all rights reserved.